Are you effectively driving your retail
business’ sales and optimizing revenue?
Take the assessment to find out
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Answer the questions below
to see
if your company is promoting exponential sales growth.
assessment
Step 1 of 13
7%
More complex products don’t always “sell themselves.” Does your company sell products that require an in-depth sales pitch?
*
No, most of our products are fairly straight-forward.
Yes, most of our products are better sold in a consultative environment.
We offer a mixture of complicated and simple products.
How many stores do you currently have?
*
0-10
11-50
51-100
100+
Does your company provide performance-based incentives for your sales associates?
*
Yes.
Only at certain times of the year.
No.
Are your current sales forces providing the returns you expect?
*
No.
Yes, but I’d like to see more growth.
Yes, they’re doing an outstanding job!
Choose which of the following best describes your current sales training process.
*
New hires receive sales training that takes a week or two, including classroom and/or virtual training.
Our employees are thoroughly trained when they are first hired, and we have training events and webinars periodically.
There is very little on-board training for new hires.
We don’t employ the sales associates who sell our products and have no control over their training.
How would you describe the turnover rate percentage of your sales associates?
*
10% to 25%
25% to 50%
Over 50%
Do you feel that your associates are knowledgeable and confident enough to answer tough questions that might come up over the course of a sales pitch presentation?
*
Yes, our sales associates are extremely knowledgeable about our products.
No, the associates that sell for us aren’t very knowledgeable about our products.
I hope so, but I’m really not sure.
Our products aren’t usually sold by sales associates.
Have you ever used secret shoppers in order to gain insight into the consumers’ true experience with your brand?
*
Yes, we have in the past.
Yes, and we still use them currently.
No.
Are all of your standard operating procedures (SOPs) automated using a technology system?
*
Yes, and it is an effective system that we are satisfied with.
Yes, and it is not an effective system, so we know we need a change.
Yes, and I’m not sure it is effective, so we are curious about other options.
No.
Do you have the proper amount of insight into your sales processes to make informed decisions?
*
Yes, our company has advanced technology that provides insights into our sales processes, allowing us to make informed decisions.
No, our sales staff does not have the technology to effectively measure performance through our operating procedures.
I’m not sure.
In the past year, how have your sales been across all channels?
*
Our online sales have increased, but our in-person sales have decreased.
Both our online and in-person sales have increased.
Our online sales have decreased, but our in-person sales have increased.
Both our online and in-person sales have decreased.
How many employees do you have?
*
1-100
101-500
501-1,000
1,001+
First Name
*
Last Name
*
Company Name
*
Title
*
Email
*
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